Thursday 23 October 2014

Peer assessment analysis







Strengths:

- I have a lot of in-depth research
- Clearly expressed my points that I want to make
- Very detailed. I go in a lot of detail and break everything down
- Good mix of images and text
- Clearly demonstrates that I know what I am talking about

Weaknesses:

- Not much variation on media used. Need to embed more media
- My posts can be too long and look like a wall of writing. 

Reflection 
Looking back on this feedback i have decided to include more media rich content instead of writing a wall of text. This will help push my marks into L4 and keep my blog fresh. the feedback told me that the amount of detail in my blog posts is good so I'm going to keep that going through out my work. But on the other hand some people didn't like the amount of words i used so I'm gong to take a conscience effort to cut down on the word count or try and summarize better.












Time Management for half term week


This is what I have planned for the half term break. I want all my research and planning completed. This will most likely take up most of my time but if I have spare time left over, I want to get a start on making my project. 

Thursday 16 October 2014

Survey #2

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Cover Analysis #4


Main image

The use of a large main image is to promote the content inside. The bigger the star, the more copies a magazine will sell. Hence why the image is large and centralized. 

Masthead

The iconic masthead is covered by the main image. Rolling stone has been running for decades and the front covers are legendary in their own right so the editors are not bothered if the whole masthead is covered, the magazine will still sell. 

Cover Analysis #3

Cover Analysis #2


Masthead

The masthead for Kerrang! magazine is very clever in my opinion. the main target audience is people who listen to the bands featured. This is mainly rock/metal genres. The masthead appeals to this niche audience by been black, bold and distorted. The cuts within the mast head give it an edgy feel to it, which is the main characteristic of these bands. 

The masthead is behind the frontman of thirty second to mars (the main focus of the band, poster boy) and in front of the other two, lesser known band members. This is done to promote Jared Leto, the main focus/image of the band. 

Fonts

The front cover uses 4 different fonts on the front cover. This is done to make the front cover exciting and interesting to look at. Another reason for the font choices is to represent the magazine and the content it produces. The cracked font in the masthead represents the hard music it advertises and the genres it covers. The  Quadraat font in the white, cracked circle represents what it advertises. 'World exclusive' is says that this is a first anywhere in the world so we take pride in it, look its in a fancy font.

Barcode et al

The barcode, date and issue number and the price are all located in the bottom right hand corner. This is to save space for more important things like:

- Main image
- Plugs
- Strapline



iPhone app

I have downloaded the blogger app for iPhone. This allows me to post blog entrie where ever I'm at. So if I have inspiration to write on my blog I can whenever I want to.


Monday 13 October 2014

Model confirmation


This screen grab shows that I have permission from my chosen model to take pictures of him and use them in my project. 

Font Choices



Font 1

Font 1 is called 'PRIMETIME'. The reason why I've picked this font is for its simplicity. Its bold, stands out and easy to read. 

Strengths:

- Big and bold
- Stands out 
- Easy to read

Weaknesses:

- Looks very familiar to NME logo font.
- IMO it's quite boring to look at. Not much you could do with it










Font 2

Font 2 is called 'Wolf in the city'. This font is very aesthetically pleasing. It flows and adds a layer of cartoonynish (yes made up word) to a piece. This font reminds me of Coca-Cola and Disney. The curled handwriting suggest something casual and friendly, but are distinctiveness enough to indicate a special, possibly even magical quality. 

Strengths:

- Very pleasing to the eye
- Beautiful flow
- Can be altered 100's of different ways. Let's you be creative with it

Weaknesses:

- No other music magazine uses such a font. Might not work for the masses
- Could be hard to read for some people





Font 3

Font 3 is a mix between font 1 and font 2. It has the same user friendly readability to it as font 1 but isn't as straight forward and 'boring' as it. With it's blocked edges I can see this font going well around a logo image and underneath it as well.

Strengths:

- Easy to read
- Bold, stands out
- Easy on the eye, not too formal

Weaknesses:

- Font is used all over especially in america 


http://www.youthedesigner.com/graphic-design-tips/how-to-choose-the-right-font-for-your-logo/

Thursday 9 October 2014

Time Management

5 weeks into my A2 course and I think my blog is coming on good. Aims for the next 5 weeks ( 13th of November, 2014):

- First draft of front cover
- First draft of contents page
- First draft of double page spread
- All Initial research completed
- All Initial planning completed


Interview with target audience





Reflection 

The interview with my target audience was a great success for getting to know my target audience. What I learnt was that my TA want a colorful, informative front cover. This means using plugs to advertising what content is inside the magazine and the main image has to do with something inside the magazine as well. the audience want a quick synopsis of what to expect inside from the front cover. So if I am reviewing a new album then it must be said on the front cover. This also applies to the contents page as well. Users want an easy experience where all the information is presented clearly and not very hard to use. Correct page numbers with detailed blurbs will help with this. Also for the main articles little images next to the blurbs will help.


Media Institutions - Bauer Media Group


Bauer Media Group is a large European based media company that manages a portfolio of magazines, digital products, radio and TV stations in local markets across the world.


Bauer Media is a multi-platform media group, with locations across the UK. Following their purchase of Emap in 2007, The Bauer Media Group acquired a collection of media brands, including heat and Grazia as well as a radio portfolio of national radio brands includingKISS FM UK and Magic, and regional radio brands across major UK cities. In 2013, Bauer Media also acquired the Absolute Radio Group from Times of India.
Bauer Media also broadcasts TV music channels including The Box TV, in a joint venture with Channel 4. In the UK Bauer Media is the sister company of H Bauer Publishing, who publish titles including Take a Break .

Q

Q started out as a music magazine published monthly in the United Kingdom. Originally it was to be called Cue (named after the act of cueing a record to play), but the name was changed so that it wouldn't be mistaken for a snooker magazine. Founders Mark Ellen andDavid Hepworth felt the music press of the time ignored a generation of older music buyers who were buying CDs — then still a new technology — from artists such as Paul Simon, Level 42, and Dire Straits. Modeled after Rolling StoneQ was first published in 1986, setting itself apart from much of the other music press with monthly production and higher standards of photography and printing, with an emphasis on style.

The Q music brand has expanded to Radio and Television, with Q Radio and Q TV being music entertainment that specialises in indie, rock and alternative. Q also holds annual music awards in the UK, known as Q Awards. Since they began in 1990, the Q Awards have become one of Britain's biggest and best publicized music awards, helped in no small part by the often boisterous behaviour of the celebrities who attend the event.
In spring 2010, Bauer caused controversy with its attempt to unilaterally impose a new contract on all photographers and writers, which takes away their copyright and off-loads liability for libel or copyright infringement from the publisher onto the contributor. 200 photographers and writers from Q and Bauer's other music magazines, Kerrang! and MOJO were reported as refusing to work under the new terms.[6]

Kerrang!

Kerrang logo.png
Kerrang! is a brand that specialises in Rock Music. It originally began as a magazine and in 2004 Kerrang Radio was launched. A Kerrang TV channel also exists and as of 2005, all of its programme content is music videos, the majority of which is open scheduled, for text requests from their playlist.

Why have I chose Bauer Media Group?
If I had to pick between Time Inc. UK or Bauer Media Group I would pick BMG. It's centered in Europe and in my opinion has the better portfolio (although it is half the size of Time inc.). With magazines like Q and Kerrang, the company shows it knows how to make a popular magazine for the masses. The company has 8 TV stations that are used to market its own products and reinforce brand strength. Thats why you see people walking around with Kerrang! t-shirts and not NME t-shirts. 

Media Institutions - Time Inc. UK




Time Inc. is an American New York-based publishing company. It publishes over 90 magazines, most notably its namesake, Time. Other magazines include Sports Illustrated, Travel + Leisure, Food & Wine, Fortune, People,InStyle, Life, GOLF Magazine, Southern Living, Essence, This Old House, All You and Entertainment Weekly. It also owns the UK magazine house Time Inc. UK, whose major titles include What's On TV, NME, Country Life,Marie Claire, Wallpaper and InStyle.
Time Inc. also owns the rights to LIFE, a well-known magazine that has been published in many different formats. Time Inc. currently owns and runs LIFE.com, a website dedicated to news and photography.
In 1990, Time Inc. merged with Warner Communications to form the media conglomerate Time Warner. This merger lasted until the company was spun off on June 9, 2014.

Why have I chose Time inc. UK?
Time Inc. UK has a huge portfolio of successful magazines including NME. NME is one of the brands most successful projects and has held this title for decades. NME is a similar genre to my own project and I think Time Inc. UK would be able to market it so it gains a strong customer base from the start. I have made this assumption on that Time Inc. UK sells 350 million units a year. With that kind of customer base and established platform, I think my magazine would fit in nicely with the rest.

Thursday 2 October 2014